Men in the Age of ‘Brotox’
Twenty years ago, you were lucky to get your husband to pluck his unibrow. Today, however, more and more men are becoming concerned about their appearance, and asking AlluraDerm MD Med Spa for help!
Men are devoting more time and money to their looks than ever before. According to 2011 Plastic Surgery Statistics Report, plastic surgery for men is soaring. For example, male chin augmentations were up by 76 percent!
‘Brotox’ and Our Office
Men used to make up a small portion of our practice, but we’re seeing the numbers increase. Non-invasive procedures are a big draw for men, including Botox®, or ‘Brotox’ as it is humorously called by bloggers and writers on the internet. In addition to Botox®, men are also seeing us for:
- Red and brown spots. Men request laser treatments like IPL and Fraxel® to diminish these signs of aging.
- Deep lines and wrinkles. More and more men are getting Juvèderm to plump deep lines on the face and neck.
- Hair removal. Men particularly request permanent laser hair removal on the chest, back and face.
So what procedure do we expect to explode over the next couple of years?
We suspect more and more men will want to experience the benefits of CoolSculpting® by ZELTIQ®. This non-invasive fat reduction treatment is perfect to spot treat difficult fat around the midsection, a common problem for men as they age.
Calling all Men!
If you are a man and shying away from these treatments due to age-old prejudices, it helps to know that men of all walks of life seek treatments at our office. The critics may have their opinions—ours is that you are simply more comfortable with your masculinity!